this was years ago and I felt the same way as you do.....It was so weird - I worked at the Playboy Club when I was younger and always looked down on men who gawked - still do kind of....Working there changed the way I felt - Men are just plain DUMB when it comes to half/totally naked women
When I got married and my husband bought home a Playboy - (I was GIVING BIRTH when he bought it) What I did was go out and buy PLAYGIRL -
When the shoe was on the other foot - it seemed to help him understand that it made me uncomfortable ....and he REALLY hated ME looking at other men
so, the magazines just stopped appearing - except for good issues like when John Lennon was killed - I can understand that - but not buying them every single month just to see the Pet of the Month.
Many men really DO read the articles - and men are way more visual than us women - but if he loves you - and doesn't want your feelings hurt - then I'd ask him if he HAS to look - do it when you aren't around.