I switched my last dog that I had on Innova recently, he is a VERY picky eater and I did not want to have him suffer by switching him to NV,when P & G , bought it, I still kept him in until last month, when he started muching on NV from his dad's bowl, so happy days now he joined the rest of the gang and he is doing well so far..
I can't tell you what it was but he stoped loving Innova the way he used too... he ate it since he was a puppy he is 2 now..