Does anyone remember the "More" magazine issue with Jamie Lee Curtis a few years ago? When they asked to feature her in the issue, she said "yes," but she insisted that there would be NO airbrushing and NO makeup. She wanted them to show her just as she was, like a normal woman, saddlebags (OK there were barely any), cellulite, skin flaws and all. Her point was that nobody was perfect and to show other women that they were OK, too, no matter what their flaws were, just love yourself as you are. It caused a really big stir and she got a phenomenal response from women from all over the world.
I can't find anything on More about it, but here is one picture from the shoot that was in the magazine in an article in USA Today:
USATODAY.com - Jamie Lee Curtis bares the truth