I believe that most people DO NOT use the pet safe de-icer. The cost is much higher and that is one thing people don't want to buy in the first place, let alone one that will cost more.
I'm sure many of you know how many farmers feel. They don't do any vet care for their dogs and cats because they are just 'animals' that can be replaced. I know a friend that hs a heck of a time with her husband when she spends extra money on care for her farm cats for vacs etc. He has big $$, spends a fortune on his horses, but, for dogs and cats? No way, they are not worth it.
Many people don't like animals

I don't get it, but it is a fact.