Oh no way does it ever wear off!  lol  I've had Bounce 3 years and I STILL buy him everything under the sun.  Even more stuff than i buy myself.  Let's just say this past weekend I found some REALLY cute shoes that I would have DIED for?  Why did I not get them?  I saw a jacket for Bounce.....how sad is that?!  lol  Let your hubby know before it's too late!  haha  You'll never stop spending on your baby, trust me.  
