My daughter and I bought Cody a cute terry cloth bath robe when he was a puppy. We thought it would be cute to put it on him after his baths. He absolutely hated it. He hates anything terry cloth -- especially towels. They make him growl.
Cody does have a couple sweaters and 2 polar fleece jackets that he wears outside. (I work at Land's End and they sell warm dog coats!) He even has a little t-shirt that he wears as a pj's just to keep him warm at night. He loves them all! And . . . It's cold here in Wisconsin!