It is very hard to understand. I guess it's just like some people following people like Jim Jones...they hear what they want to hear. Blue Buffalo spends a huge amount of their money on marketing. The wolf thing and the feed them like family.....they hear what they want to hear. Also, the Dog Food Advisor has people thinking they are vet nutritionists and that they can read a label and know if the food is good or not. NO focus at all on who is putting that food in the bags/cans. |