Billi gets bathed at least once a week, sometime's more if she gets a little stinky. Her daily routine involves wiping her face/paws/booty down, then combing out her little eye boogies, she gets brushed at least twice a day, maybe a spritz of puppy perfume if she needs it. She's been put on wet food for the next couple weeks, until after her spay & dental, so her muzzle & beard get stinky... That needs to get washed more.
She didn't like the hair dryer at first, so I went slowly with it. Instead of just aiming it at her the whole time, I move it back & forth (kinda like when you're drying your own hair) and let her run in front of it. Once she realized it warms her up & makes her dry faster, she runs from it less & less.
Btwm you don't always have to use the conditioner. I use a super-moisturizing puppy shampoo so I can skip the conditioner as much as possible. Billi seems to get greasy fast & need a bath sooner if I condition her. She itches more too. Every puppy is different, you'll learn what your puppy needs after some time.