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Originally Posted by capt_noonie  I agree with the referrals, but I would not send a gift card to another business if it were me. I would send a gift certificate for your own business, that way it's no money out of pocket for you, and also, if they do use it, you get more orders. If you send a GC to say Chili's, you have to pay for it out of pocket, and when they use it, you get nothing. When we have repeat customers, we offer them a free gift. Since we buy our inventory at wholesale, we are actually paying less out of pocket, but the customer thinks what they are getting is valued at retail price.
Social media I also agree. Claim all the platforms with your business name. Have your Twitter set up so that whenever you post on Fb it goes automatically to Twitter. I did that. so I don't even have to use Twitter. I don't like it and frankly I don't really get it. It's like legal spam to me. |
We're a plumbing company..... We dont sell items, so a 10.00 gift card to us seems odd lol. We sell a service, and we still have to pay the workers, and the get paid by the job, regardless of the "coupon" so it's going to cost us 10.00 either way.... (Ie change a water heater pays xxx.xx to the worker, xxx.xx in supplies, and xxx.xx to us. If we take off 10.00, it would come off the xxx.xx that's going to us). But I do see your point, and for you, and her, it's a better idea!
And p.s., some restaurants do a bulk gift card bonus. If you buy 50.00 in gift cards you get 10.00 free... We utilize that knowing we can send them out to customers, and worse comes to worse, we eat out lol.