I use it because I have 5 dogs ranging in age from 10 mos to 13 yrs, so I wanted something they all could eat. None of mine are picky eaters, so I haven't had any problems.
Stools are firm and I can only smell them when Dublin decides he wants to play with it!!!

I can't wait until he grows out of it!
BTW- Just bought a bag this weekend and the big 40lb - or is it 50lb ? - bag was $37.69. ( I know this because I just threw out the receipt.) Is that in line with what ya'll pay?