[Maximo]

Now you have me reading Champion's promotional material. All manufacturers are slick in their promos. This one is loaded:

Designed to mirror the variety of fresh meats that dogs and cats would encounter in their natural environment, ORIJEN features an amazing diversity of fresh local meats — all ranched, fished or farmed by people we know and trust, and delivered FRESH EACH DAY.


We don’t buy the bulk commodity ingredients found in conventional pet food, and each ORIJEN diet starts with fresh local meats that are certified free of antibiotics and artificial growth hormones, passed ‘fit for human consumption’ by the Government of Canada, and then delivered to our door FRESH EACH DAY.


Because pet lovers want to know where their pet’s food originates, we’re proud to name our suppliers — local farmers and food processors who produce poultry, meats and fish for the human food industry, and whose foods products are welcomed fare at dinner tables across Canada.


Unmatched by any other pet food on earth, each fresh ingredient icon reflects the variety, quality and authenticity of our fresh regional ingredients. And while each is unique, all possess world-class freshness, safety and uncompromised nutritional quality.