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Originally Posted by tem_sat  The Honest Kitchen case is interesting as is, I would assume, the Natura case (which I don't really know much about).
See Mums the Word, Human Grade Ingredients in Pet Food I would agree that the use of "organic" and "holistic" seem to be marketing oriented, however, so is the use of the trademarked "Prescription". There is no getting around it, PFC's want to make money and those who pay for advertising campaigns and lobbyists make it difficult for consumers to make an informed decision. |
Your post assumes that consumers are incapable of making informed decisions because of marketing tactics, and I take offense to your view of consumers. Your implication that anyone using an Rx diet is stupid and uninformed is pretty insulting.
