McheleM,
ABSOLUTELY !, boys are not discriminated against from being Cheerleaders !
Though from my understanding of the Criteria for Membership, Cheerleaders are not required to offer a current Picture, or lengthly descriptions of their overwhelming personalities. But, it almost goes as far as offering Cheesecake as an incentive for a speedy process.
Anyone else wishing to embellish their application with such confection is no doubt going to get priority consideration.