Ya know i have a sample bag of it that came with their treats I ordered from BarkingDeals. I haven't used it, but my dogs LOVED the treats and reading the ingredients, it's almost the same as the treats.
I don't necessarily think it's "better" than NV, probably on the same scale though. The only thing about the Instinct is it's kind of high in fat, so maybe that's why the lady at the store said that, idk. I'm picky about the company as much as I am the ingredients and I personaly trust NV, don't know much about Nature's Logic - where it's made etc. Maybe someone else will though
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What did she mean by it's the "only natural dog food", what's "natural" mean anyway and why is it the only one?