Got Mabel's tag at PetSmart. A machine does it while you watch and you can get both sides done. Three lines per side and it also comes with a piece of laminate in the shape of whatever tag you chose for protection. It is very durable and seems to be made of high quality materials. Lots of sizes& shapes&colors to choose from. It's fun to watch too! I got one for Mabel to go her collar and also one to go on her pet carrier. The sizes are a wide range also.