Reesie gets scared when we get in the car. I've been working with him on this. He starts shaking before we even leave the house. What I've been doing is talking to him in a normal voice and say "No Reesie", or "It's okay". I'm not using a high pitched puppy voice, just a regular voice. I think when I was saying "Oh, it's okay!" in the puppy voice it was making it worse. Like there was something to be afraid of. Now that I've been telling him "No", he knows he is not suppose to be afraid and I think it's working. Hope this helps!