The pre-made raw is WAY less gross than canned or moist food. There is no smell and it doesn't get their faces so disgusting.
We use Primal, but did use The Honest Kitchen for many months. My boys LOVED it, and like Myfairlacy said, it is dehydrated and the meat products are actually very gently cooked. No bacteria!
I personally would not use anything by Purina, but like someone else said, if it works for you then great!
