I think your DH is very talented. I especially liked the addition of color. I used to do a lot of painting and pen and ink. I sold my work and taught classes at home and at the community school. Pricing is the hardest part of selling your artwork. You can try different things to come up with a price, hourly rate, cost of supplies X a factor, going rate in galleries, etc.... but bottom line, you just have to find a price you are happy doing the work for and one that others will pay for it.
I can't say for sure what the sketch is worth. What details were agreed upon in the original offer? Size, medium, etc. Does it really look like the person's dog? It looks like it would fit in a 5X8 frame, judging by the pencil size. Right? Check to see what other 5X8 pencil sketches of one subject are going for. Wandering a few arts & crafts fairs would be a good place to start. That is the type work this is comparable to. Now, if he wants to get into fine art, galleries and fine art shows would be the place to compare. But I am thinking you might want to start with the art & craft fair venue. That will give a good idea of how to price.
Once I started selling for a certain price, I let the market guide me. If I was selling out quickly, I raised my prices next time out. If something did not move, I might lower it. Special orders were tougher. I would pick something comparable and then add a bit, maybe 20% depending on the price, unless it seemed particularly difficult, then I might add more.
Best of luck to you! |