I just found these rolls last month. And my super picky eater (will not eat any canned food that I have tried) loves them she won't eat the Natural Balance kibble or any other dry for that matter, (except certain bits out of Kibbles and Bits dry). But she loves the rolls. I feed her approx. 1/2 to 3/4 inch in the morning and at night chopped up. And its gone in 30 seconds.
