I love it....I love denim! But I like a denim that isn't stiff and uncomfortable.
You could always add satin lining!!
ha,ha
I love the length...especially like a little longer then usual length for the boys.
I think having an optional patch or applique or emb. design would be good. That way, people can either personalize it to their liking or need or leave it plain.
I love that it looks like a "real" denim jacket too! The waist band, etc.
How will it attach underneath? Snaps, velcro, buckles, buttons?
Will this be one that is custom sized or by your normal go.fetch size chart?
Wanted to add...I like the go.fetch label w/ D-ring where it is....especially if someone is just going to leave it plain....but if you go and add a patch, etc. it definitely would need to be moved!
I LOVE IT!! You are always coming up w/ great designs!