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Originally Posted by BuggieMom  I can't read the site as thoroughly as I'd like because I have to get ready for work, but based on what I was able to gleen by looking at it quickly...it seems like they are just incorporating you pets' DNA into a piece of jewelry, as opposed to your pets' DNA actually BEING the jewelry. I think that the double helix you see is part of the design (made of a precious metal), and that your pets' DNA is INSIDE of that part of the design.
In other words...picture a 14K gold pendant shaped like a human heart...add a drop of human blood inside the pendant, and then market it by saying, "wear your lovers' heart around your neck."
I don't think you're actually seeing the DNA, and whether or not to trust that it is indeed YOUR pets' DNA in there would have to be a matter of trust...which, based on the prices they charge, would be a real stretch...IMHO |
Taken from the website--
Q: What is DNA and why it so special?
A: DNA is the substance in the bodies of all living things that stores the unique genetic information that, in part, makes us what we are. The DNA is normally tightly compressed into chromosomes; modern scientific methods can liberate it into something that can be seen with the naked eye, studied, and stored in forms like the Life Jewel™.
Q: Where, exactly, is the pet’s DNA in the Life Jewel™?
A: The colored material wound around the sterling wire helix is the actual DNA. At one stage in its processing, DNA looks like a gossamer web. Normally it is a semi-opaque, white color; in the Perpetua process the DNA strands bind a luminescent tint of your choice and rest in the channel of the wire helix.
I'm pretty sure it's actually supposed to be your pet's DNA....