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Macushla says:
January 23rd, 2008 at 10:29 am
I called the company directly — they’re in Belgium. They said they ran the ad once three years ago and the reaction was so negative, they have never run it again. They are being flooded by emails and letters from the U.S. She said they do understand the reaction to the ad when it first ran, but don’t understand why they are getting such a response now. The ad should not be running anywhere. They fired the ad agency and no longer have animals in their ads. She did acknowledge that running the ad in the first place was a big mistake. |