I just checked it out a little but it seems really strange to me. Why in heck would someone even WANT a service like that? It doesn't seem fair to the dogs at all but I can't imagine this becoming a successful business. What kind of person feels the need to rent a dog?
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"If you have men who will exclude any of God’s creatures from the shelter of compassion and pity, you will have men who will deal likewise with their fellow men." — St. Francis of Assisi, 1181-1226